WTF: Weight Control Oatmeal

Really? I mean… really?? Everyone knows there’s no preexisting fat in oatmeal right? Marketing like this really gets under my skin. Food advertising that intentionally highlights the ‘good’ ingredients while down playing high sugar or fat content is one thing, but I’m not gonna get into that here.

What’s bothering me is when a company makes a big deal out of a product’s lack of something on the pop culture no-no list like they did something extra awesome to make it that way. Low cholesterol bread is a good one, anyone got any other examples?